EA Sports Madden NFL 22 unveiled its new digital cover just in time for the holiday season. It features none other than the legendary athlete Bo Jackson, who appears on his first cover. This new cover is sure to reignite that 90s nostalgia, especially for the Nike Bo Knows campaign.
For those who may be too young to know him, Vincent Edward “Bo” Jackson is a former professional baseball and football player. He is the only professional athlete in history to have been named an All-Star in both these sports.
Bo Jackson’s presence in the game isn’t limited to the digital cover. Starting today, players get the chance to explore Jackson's football legacy through new experiences and content. Explore it in popular modes like Ultimate Team, The Yard, and Superstar KO.
Between November 19 and January 14, players immediately get an 85 overall rated Bo Jackson player item as well as Raiders uniform to outfit their team in Madden Ultimate Team. The Yard, meanwhile, sees the New Nike x Bo Knows gear that includes the Nike Air Bo Turf that was worn by Jackson back in the 90s.
Jackson also appears in the draft pool at the Superstar KO mode. He comes with the Bo Knows Superstar X-Factor ability, which emulates his mythical versatility. In addition, for each week during the holidays, players have the chance to grab a new Bo Knows Legend in Ultimate Team.
In a statement, Bo Jackson revealed that it’s great not only to be back with Madden NFL but also to appear on his first cover. He added that Nike Bo Knows campaign brings a lot of nostalgia and has remained relevant for many years.
VP of EA Sports Brand Julie Foster shared that when they first revealed the game, they featured two of the greatest quarterbacks on the cover. These were Tom Brady and Patrick Mahomes. She went on to say that featuring Bo Jackson is a good way to highlight the greatness in sport, especially during the holidays. After all, he isn’t only one of the greatest running backs in the NFL but the only athlete to have been named an all-star in two sports.
Madden NFL 22 is available on PC, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, and Google Stadia. It’s also on mobile through the Madden NFL Mobile.
