If you are an entrepreneur, you have probably understood that Instagram is becoming a great network to communicate with your customers and boost your brand awareness. Then you should know the growth hacks to get more followers. A least 80% of the members of this Social Media follow at least one company account, and then it is clear that this platform has the potential to grow a business profile quickly.
On Instagram, user involvement is higher than other Social Media. With these assumptions, it becomes really easy to create a company profile and reach thousands of people (with the right actions).
But the fact that it is easier to engage people does not mean that the growth and acquisition of followers interested in your profile/company are obvious. Indeed, content is really essential to reach people interested in what you have to say or offer.
In this article, we share with you some tips and tricks on how to achieve organic growth on Instagram including an option to buy real Instagram followers in 2020 and some other tactics. These tips help you to get desired results and will certainly work in 2020 and beyond (until the next change that will be made to the algorithm!).
If your goal is:
• Grow your profile audience with hundreds of thousands of enthusiastic fans,
• Or you dream of getting at least 1,000 followers on Instagram for your company profile, and then this guide is for you.
Below we find out what are these seven foolproof strategies will make you understand how to increase followers on Instagram in 2020.
1: Good Captions
Good captions undoubtedly help you to engage more people, give you plenty of likes, and grab the attention of potential followers. Moreover, it can generate sales by driving traffic to your blog or website. But you must know how to use them to our advantage.
The magic formula to write a good caption to get more eyes is a good description that tells the story of your brand. Also, it should contain the element of authenticity. Write a caption that invites your potential followers to take action, such as get them to comment or like your post.
Let's analyze this formula better.
a) Write longer descriptions
A longer description has the aim of stopping readers from a deeper analysis and reading. The longer descriptions, the more people will spend time reading them. Similarly, you can publish a post with several images on your Instagram to keep people "engage" to your content as long as possible.
b) Try to create links with your audience
When you want to say something about your brand or company, the Long captions will be a good idea. By using long descriptions, you can write about the launch of a new product of your brand or company.
2: Use keywords to increase your visibility on Instagram
On Instagram, the attractive bio has one thing in common such as they give the user what your business/brand is all about when they land on your profile. Moreover, they have something that catches the attention of the reader, i.e., fun or creative line or a recognizable detail that compels them to start following that account. You should optimize the name field on Instagram as it is one of those things that can be searched here.
Use the 30 characters to indicate your niche after your name. It will rank your profile in the search results of Instagram when people search that specific keyword.
. If you use the name of your reference field or niche, it can be beneficial for another reason. When you interact with others, your user name will be displayed in the notification. If someone is interested in your brand or profile, it may give you some more clicks on your IG profile.
Think about the inspiration in your niche or industry that people search on Instagram.
• If you are a clothing store, add a "clothing store" after your profile name.
• If you want to grab the attention of the audience that is located in New York, add "New York" after your profile name.
And as always, if your brand or company allows it, use special characters and attractive emojis in your Instagram biography.
3: Use a strong CTA
Add a call to action on your profile. Use this Instagram feature to refer people to your blog or website, download a gift coupon, or use a discount code on your store or sign up for your newsletters. Having a call to action (Call to Action or CTA) in the caption is essential to stimulate action from your content. A well thought out call to action can encourage conversation, and even drive sales and visits to your website.
4. Post photos using filters on Instagram
It is also essential to take photographs that highlight your product. For this, you will need clear and bright images that focus on the product or on all the visual aspects that can highlight your completed projects.
To take care of the aesthetics of your Instagram post and make your profile more attractive, you must publish harmonious images with consistent and homogeneous color combinations. Define a specific theme for your account.
Whether in terms of visuals, your Instagram account must be neat and consistent in all circumstances. To do this, make sure you have clearly defined the purpose of your Instagram account, what you want to share on it, and the type of filter you will use so that all your posts are visually consistent with each other and recognized by your community at first glance.
5: Live video
Live videos on Instagram are a great way to create a more personal connection with your audience. Another advantage of these direct ones is the fact that the Instagram algorithm puts these stories in the foreground compared to the normal ones. It means your videos can get more views.
It's a surefire way to show off to your followers. Since not many brands are constantly using these live shows, this can be a great way to stand out.