The Galaxy Note 7 is being lauded for its unique design and consumers may see more of the same from Samsung in future smartphones, according to The Korea Herald . Speaking to a Samsung official, the publication has learned the manufacturer is considering making its dual-edge display a staple feature of the Galaxy smartphone line.
“Samsung has considered that it would make the edge display as the identity of the Galaxy S smartphone lineup if the company can provide consumers differentiated user experience through software and user-friendly functions,” Samsung Head of Mobile Business Koh Dong-jin told The Herald .
The Galaxy Note 7 was announced last Tuesday as the first Note device to feature a dual-edge display and the first dual-edge device to not have the word “Edge” included in its name. For several generations, Samsung has introduced flat and curved display smartphones simultaneously: the Galaxy Note 4 and Galaxy Note Edge in late 2014, the Galaxy S6 and S6 Edge in early 2015, the Galaxy Note 5 and Galaxy S6 Edge+ in late 2015 and the Galaxy S7 and S7 Edge in early 2016. However, for the Galaxy Note 7, the Samsung opted to release a single device with a curved display.
The launch of the Note 7 could indicate Samsung has overcome the production issues that have plagued its curved display models for several years. The Galaxy Note 5 and Galaxy S6 Edge+ were particularly affected by such issues, as Samsung released the smartphones in specific markets based on perceived demand. The Galaxy Note 5 was targeted toward business and productivity markets, such as the U.S., while the Galaxy S6 Edge+ was released in more artistic and fashion-forward markets like the U.K. Ultimately, Samsung was simply unable to produce enough curved display devices for a global launch, according to analysts .
Samsung is now gearing up for a global launch of the Galaxy Note 7, with most markets receiving the device at the same time. This could be a good indication the manufacturer will have no issue producing millions of curved display smartphones. The Galaxy Note 7 is projected to sell 12 million units during the latter part of 2016.
Analysts expect Samsung won’t do away with its flat screen design right away, but the manufacturer may use the success or failure of the Galaxy Note 7 to determine whether a singular dual-edge launch becomes the standard routine.
The Samsung Galaxy Note 7 will be available for purchase Aug. 19 and is currently available for preorder.
